If you’ve seen people riding around the city in ridiculous/genius/beautiful bicycles lately. Chances are it’s designer.That’s correct. Designer bicycles.
A week long event, Tour De Fashion is Sponsored by The Fashion Center Business Improvement District to highlight New York Fashion. Bicycles were created by 30 top designers to be showcased and tested around the city! For and entire week (Sept 8 – 15th – fashion week), the bicycles will be available to rent for free. There are two set up locations, 1) Fashion District 2) Meatpacking.
Lucky for me, the Tour de Fashion tents were right outside Apple on W14th. I spent my lunch break taking photos,testing some bikes, and interviewing the founder of the bicycle company contracted for this event.
Thom Browne,Stephen Burrows, Christian Cota, Doo.Ri, Diane von Furstenberg, Carlos Falchi, Prabal Gurung, Betsey Johnson, Gretchen Jones, Juicy Couture, Kaelen, The Lake and Stars, Nanette Lepore, LIM College, Nicole Miller, Rebecca Minkoff, Isaac Mizrahi, Bibhu Mohapatra
NUMBER: Lab, Public School, RESTORE Clothing, Alice Ritter, Lela Rose
Sang A, Amrita Singh, T-Tech by Tumi, Elie Tahari, Rebecca Taylor
Patricia Underwood, Yeohlee
Get the details from this guy!
Founder of Social Bicycles.
Everyone at the tents were really excited and really eager to get people on the bikes. There is still one day left! So get out there and rent a bicycle. For one hour everyone in the city will be envious of your designer ride! Check out their website HERE
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